Required skills and expertise:
- Unquestionable C-level experience.
- Professional experience with Blockchain.
Gaming or interactive entertainment experience.
- Solid expertise in at least one of the digital marketing areas ( PPC, SEO, Content, etс).
- Proven strategic experience designing and delivering impactful marketing solutions;
- Experience with analytics tools: GA, Google Data Studio (Would be a plus: Tableau, Power BI);
- Previous experience in promoting new products (play-to-earn strategy) and remarketing.
- Team Player: You are highly collaborative and can lead across functions and in matrixed organizations.
- Creativity: You thrive in an environment without a set playbook and are excited to build a scalable, high-impact marketing program.
- Strong organizational and analytical skills, excellent written and oral communication skills.
Would be a plus:
- Interest in the gaming sphere, Blockchain, and ICO would be a plus.
- Experience in launching monetization and gamification strategies will be a plus.
4+ years of experience in digital marketing.
- Developing digital marketing strategy by studying industry trends indicators, identifying customer profiles and their current and future needs, and monitoring the competition with a constant benchmarking analysis.
- Collecting and analyzing ads performance (ROI, CPC, CTR).
- Evaluating market trends and offering new creative marketing solutions.
- Analyzing the results of work, making suggestions for improvement.
- Overseeing market research incl. competition analysis, market segmentation, segment sizing, player positioning, etc.
- Develop a yearly budget for the marketing team.
- Ownership and development of the brand, tone of voice, and messaging across all channels.
- Communicate the brand identity with the team.
- Sift through marketing data to find the important trends.
- Create marketing reports to show to executives.
- Team of like-minded professionals.
- Perspective of career and financial growth.
- Free lunches,
- Free English classes.
- Stock option plan.
- Game room with a chill-out zone, kicker, and gamepad.
- Computer club, VR.
- Coffee point with a real barista.
- Flexible timetable.
About the project: DMarket is a new ecosystem where gamers, developers, and entrepreneurs can efficiently and securely evaluate and trade virtual items. We combine blockchain technologies and seven years of industry experience to open this multi-billion dollar market to the existing world economy.